Insight Search Search Submit Sort by: Relevance Date Search Sort by RelevanceDate Order AscDesc Whitepaper April 9, 2025 The Case for Customer Data Platforms Going Beyond CRM In today's digital-first world, organisations must deliver hyper-personalised experiences across multiple channels to stay competitive. Customer Data Platforms (CDPs) enable businesses to unify, manage, and leverage customer data to drive meaningful interactions and improve operational efficiency. With customers engaging through various touchpoints—websites, apps, emails, and social media—the… Newsletter July 13, 2023 The Metaverse: The Dawn of a New Generation of Capabilities The big picture: The metaverse has the potential to be a disruptive, expansive and transformative force, even to the point of spawning its own economy. Every board has a fiduciary duty to evaluate that potential for its company’s future. By the numbers: According to a survey of 250 global business leaders, the metaverse has the potential to dramatically alter the future of the human experience… Whitepaper June 8, 2020 Enterprise & Market Resilience Middle East Forum: Tackling Workforce Challenges During and Post COVID-19 (Session 6) COVID-19 pandemic has presented us with unprecedented challenges. However, we believe that even during these pressing times, there is tremendous value to be gained by collaborating and learning from each other. Hearing new and diverse perspectives can help us expand our own points of view, and provide us with deeper insights as we take critical decisions to increase our resilience. Nearly… Client Story May 20, 2024 Assessing digital maturity across government transportation organisation in the Middle East The National Strategy for Digital Transformation of the Kingdom of Saudi Arabia aims to focus on accelerating digital transformation and improve the quality of digital services through three five-year action plans. The third action plan for the years 2020-2024 seeks to realise a smart government and develop a digital capable ecosystem with focus on cost optimisation and value maximisation, reduce… Client Story January 31, 2022 Client story: Apparel company's 'Instagram project' Apparel company enhances key processes, customer experience using insights from shoppers’ digital sentiments Businesses generate vast amounts of data every single day, mostly so-called dark data or information that go unused. Long before the current pandemic-driven e-commerce boom, a search technology firm estimated that 7.5 septillion gigabytes of data were generated by businesses worldwide… Client Story May 20, 2024 Transforming to automated processes in essential railway operations Protiviti, in collaboration with the client team, conducted a series of workshops aimed at pinpointing suitable automation candidates through a range of discovery exercises. The team adopted a comprehensive strategy to discover, automate, and optimise workflows suitable for automation. They integrated the core system to facilitate seamless data exchange and data retrieval, eliminating the need to… Whitepaper March 16, 2023 Modern data architecture as a strategic lever in the competitive landscape Data has become the life blood of businesses and properly managing that data to gain the most value is becoming ever more important as businesses seek to remain competitive. This Insights paper will address the importance of investing in the processes, practices, and technologies to maximise the value of data in an enterprise. Insights paper March 20, 2024 Mastering Data Dilemmas: Navigating Privacy, Localisation and Sovereignty In today's digital age, data privacy management is paramount for businesses and individuals alike. With the ever-changing regulatory landscape surrounding data protection, organisations must adapt swiftly to ensure compliance and maintain trust with their customers and stakeholders. However, both data sovereignty and localisation play an important role in privacy, as discussed in a previous post… Client Story July 24, 2022 Managing through change: A small professional association gains flexibility and freedom Smaller firms can’t afford to be heavily dependent on technical consultants or bound to a portfolio of siloed applications that don’t provide the ability to track data. Recently, the visionary leader of a healthcare professional association freed her business from these dilemmas. But the flexibility and strength her small team stood to gain from their digital transformation initiative were… Whitepaper July 15, 2021 SME Lending in a Post-COVID-19 World – The Role of Digitalization The SME segment in the GCC region has been beset by a lack of access to credit with only 20% of SMEs having access to a loan or line of credit in spite of accounting for up to 80% of the businesses in the Arab region (source: Arab Monetary Fund). The COVID-19 pandemic has only exacerbated this challenge by compounding SMEs’ credit quality issues and adversely affecting their operating buffer… Load More